Talk has long been rife that the Titans were a struggling outfit off the field, and that their financial state was in question – but that can now be put to bed, with the club’s front of jersey sponsor iSelect to become the the Titans naming rights sponsor for the next four years.
Starting next season, and up until the end of the 2016 NRL season, the Gold Coast Titans will be known as the iSelect Gold Coast Titans – taking over from the club’s inaugural naming rights sponsor, Jetstar.
Having initially joined on as the club’s Premier Partner and front of jersey sponsor, following a good number of successful advertising campaigns involving their company and the Titans – iSelect have now improved their role at the club, as the new naming rights sponsor.
Michael Searle, the Gold Coast Titans Managing Director says that it is both exciting and encouraging for the Titans club, that iSelect are willing to take the next step in the corporate partnership between the two entities.
â€œRight from the start of our partnership, iSelect have been great supporters of the club,â€™â€™ said Searle.
â€œThey have been active in the marketplace with a string of successful media advertising campaigns featuring Titans players and this has benefitted both the Titans and iSelect brands.
â€œWe are delighted that another major national brand is going to be the naming rights holders for the Titans on a long-term agreement.”
Matt McCann, the CEO of iSelect, is also pleased that the company have furthered their partnership with the Titans.
â€œThis is a great day for the Gold Coast Titans and iSelect as a major supporter of the club,” said McCann.
â€œWe look forward to winning a premiership in the future as the iSelect Gold Coast Titans.”