Rod Jensen

Rod Jensen. His name may sound familiar and you may remember him as a former rugby league player in both the NRL and the Super League. Now, in 2015, he has a new role and a big one at that.

Jensen has been named as the new CEO of Intrust Super Cup side, the Northern Pride. With close to 150 professional rugby league games to his name and a further 68 for the Pride as a player, Jensen retired from playing duties in 2012.

Life after football saw Jensen become a qualified teacher and the leader of the Pride’s Take Pride program and the Learn Earn Legend! Program supported by the Federal Government.

Jensen will begin in the role due to current CEO Brock Schaefer moving to Sydney to take up a role with the South Sydney Rabbitohs.

Also occupying himself as a player-coach of a team in the Cairns rugby league competition, Jensen is thrilled to have this new opportunity.

“It’s a rare privilege to have the chance to lead such a club and I thank the Northern Pride Board for appointing me to the position,” Jensen said.

“It is a special time for this footy club with a record-breaking treble-winning season in 2014, and the excitement of a new season ahead of us with a new head coach and a thrilling squad of players.

“It’s no secret that I have a massive passion for rugby league, particularly the Northern Pride and the sport in general in North Queensland, and I aim to continue the great work of my predecessors.”

Jensen knows the team and the area well, perhaps more than most, as he looks forward to all the thrills and challenges that come with the role.

“I’m a local guy who has been at the club for six years now, first as a player and more recently as part of the administrative and business management team, and I’m really excited about the future,” said Jensen.

“The great successes of this club are a reflection of the aspiration, commitment and passion of our players, our corporate partners, and our season members.

“I look forward to spending the next few weeks and months speaking to as many of our supporters, sponsors and volunteers as possible.”

The Pride are confident that Jensen is the right man for the job.

“Since his playing career ended, Rod has displayed all the attributes necessary in handling administration and business management duties through his work with the Pride’s community engagement programs,” said Northern Pride Chairman, Mr Bob Fowler said.

“I think it’s another example of the excellent career pathways our great club provides for not only our players, but also our staff, and we’ve no doubt Rod will continue to steer the club in the right direction.

“We’ve all been impressed by Rod’s views to transform and strengthen our organisation and look forward to supporting him, our staff and players to have our club recognised as the most professional and successful state league sporting club in Australia.”

In addition to Jensen being made CEO, the Pride have also inaugural former Pride CEO Denis O’Keeffe in a consultancy role to assist Jensen.

“Denis has more than 25 years of senior management experience in professional rugby league, basketball and has an impressive contact list in Far North Queensland,” Mr Fowler added.

“He will assist the club in delivering our sales and sponsorship functions.”

By ricky

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